QuantumPath: Built by Traders, for Traders
By Zach Lenchner, Sr. Director, Product Management at QuantumPath | JWX
QuantumPath: The Right Problem at the Right Moment
By Jeff Hirsch, GM Advertising, JWX
QuantumPath + JWX: Building the Infrastructure for the Agentic Media Era
By Jeff Hirsch, GM Advertising
Why We Partnered with QuantumPath for Agentic Buying
The ad tech industry loves to talk about the agentic future. I’d rather build it.
Principles That Drive Outcomes: JWPC × Scope3 Elevate Video Advertising
In a fragmented ecosystem, the best media isn’t just viewable or brand-safe—it’s smartly ...
Unlock SGAI Benefits with Just-in-Time Ad Insertion
Unlock SGAI Benefits with Just-in-Time Ad Insertion Server-Guided Ad Insertion (SGAI) ...
How Just-in-Time Ad Insertion Improves SSAI Monetization
How Just-in-Time Ad Insertion Improves SSAI Monetization Server-Side Ad Insertion (SSAI) ...
Understanding Your Audience & Monetizing Your Fan Base in 2024
When COVID shut down the global sports world in its entirety for a few months in 2020, it ...
Where Video-driven Brands are Shifting Their Digital Spend in 2024
As we bid farewell to 2023, the digital marketing playground requires brands to reassess ...
Why Choosing the Right Video Ad Marketplace is More Important than Ever in 2024
Subscription fatigue is very much still real and there’s more than enough data to ...
Video Ad Spend in 2024 and What It Means for Video Companies
The numbers don’t lie: video ad spending is expected to grow 16% and reach a whopping $63 ...
Why SSAI is the Best Advertising Approach to Live Streaming
As the world transitions from linear broadcasting to connected TV streaming, video ...