Two years into Apple’s ATT, ad-tech still sees growth despite slowdowns
Two years after Apple’s App Tracking Transparency went into effect, the framework is ...
Apple Privacy Changes Lead to Unsold iOS Inventory
Video advertising inventory on iOS is going unsold, thanks to privacy changes instituted ...
Connatix Officially Introduces a First of its Kind Contextual Offering Named Deep Contextual
Deep Contextual is the most intuitive contextual targeting offering on the market that ...
Connatix Launches Intuitive Contextual Targeting Solution, Deep Contextual
Connatix, the leading video technology company for publishers and advertisers today ...
Context Plus Cookies Equals Rich Consumer Understanding: Connatix’s Jenn Chen
Although behavioral targeting may appear on the rocks, the established digital ad tactic ...
AgencySpy Thursday Stir
An adtech spoof of Encanto's popular tune leads today's roundup.
Contextual Targeting Slated for a Revival in Today’s Evolving Advertising and Media Landscape
Research released today, “The Outlook for Contextual Solutions in Data Driven Advertising ...
It’s Not Just the Death of Cookies Which is Driving Interest in Contextual Targeting
VideoWeek spoke with Connatix CEO and co-founder David Kashak to hear more about the ...
Why Advertisers Should Get Excited About Digital Advertising’s Contextual Future
Cookies are indeed going away, identifying customers is undoubtedly getting harder, and ...