Horizon Media Found Predictive Contextual Targeting For Automotive
Connatix's Data Intelligence Suite brings together fragmented identity and contextual ...
Attention: Why It's More Than Just Viewability 2.0
Byline by Jesse Fisher, head of advertising products at JWP Connatix.
Connatix Promotes Dor Leitman To Chief Technology Officer
Video technology company also celebrates 10th anniversary of innovation in ad tech
It’s Time for Publishers and Advertisers to Get to Grips with Tech Lab’s New Video Ad Definitions
Digital video is a broad church, encompassing a wide range of different formats – each of ...
Stop Data Hoarding: Interoperability Is Key To A Strong Data Culture
In our ever-changing industry, staying quick on your feet is paramount to overcoming ...
DV360 Accepts The IAB Tech Lab’s New Video Guidelines. How Will That Impact Buyer Demand For Video Ads?
Buyers will soon have far more transparency into video ad inventory sold through Google’s ...
Google’s Adoption Of New Instream/Outstream Standards Could Spell Disaster For Some Online Video Platforms
Google AdX will update its video policy on April 1 – April Fools’ Day – to reflect new ...
TAG Awards Record 321 Certifications for Setting High Standards on Fraud, Brand Safety, Malware, Transparency
Record 32 Companies Achieve "TAG Platinum" Status With Three or More Seals; 218 Companies ...
Ad Tech Providers Respond to Consumer Malcontent with the State of Streaming
Industry experts weigh in on consumer concerns about CTV: Is SVOD dead? Is Peak TV ...