What is a Video SDK?
Those of you who’ve always wanted to build a live video app for your website by employing ...
The Four Reasons Publishers Should Lean Into Demand Path Optimization
Across the programmatic ecosystem, supply path optimization (SPO) remains top-of-mind for ...
What Is Low Latency and How to Obtain It
Low-latency streaming has become the go-to standard for delivering real-time content, but ...
Looking to Improve Your Supply Path Optimization Strategy? These Are The Five Questions Advertisers Must Ask Themselves
Supply path optimization (SPO) is more than just a buzzword in today’s media buying ...
What Marketers Need to Know About the Future of Video
Industry leaders and video experts took the stage at Captivate by Connatix, the inaugural ...
The 6 Best Video Cloud Platforms for 2023
Video cloud platforms are the modern-day home for all video content. They’re a one-stop ...
What is a Simulcast?
If you want to maximize your reach with live streaming, simulcasting is one of the most ...
What is Connected TV?
The ever-advancing world of technology has transformed the way people live their lives. ...
What is Linear TV?
Television is a lot more complicated than it used to be. Who remembers the days of rabbit ...
Which Video Analytics are Most Important For Your Business?
Video analytics is the use of AI and algorithms to perform video surveillance tasks that ...
Three Ways Brands Can Advertise with Integrity
As integrity remains a key component of successful advertising, as well as ...
What is Video Encoding?
Video encoding happens under the radar of just about any video service. Whether you're ...