The Data Privacy Conundrum: What Do Consumers Actually Care About?
The ad industry has been grappling with the topic of data privacy for years, especially ...
What is Video Header Bidding?
Video header bidding is a game-changer for publishers and advertisers. Unlike the archaic ...
Consumers Are in Control: What Content Do They Actually Want to Watch?
As video continues its reign as one of the top forms of advertising, the plethora of ...
What Is Frame Rate in Video (and Why You Should Care)?
Frame rate and frames per second (FPS) play a big part in the quality of your video on ...
Programmatic Unlocked: Industry Leaders Talk Transparency, Privacy
In a luxury loft-turned-speakeasy on September 13, media leaders from Citi, Tinuiti, ...
Consumers are Watching; Here’s How They Want Their Video Ads
New consumer research helps publishers & brands better leverage video. Video ads have ...
What Is RTMP Streaming? Real-Time Messaging Protocol Explained
Real-Time Messaging Protocol (RTMP) has been around for decades, and while more reliable ...
How To Embed a Live Streaming Video on Your Site
Who doesn’t love a good video? On demand or live streamed, videos offer an escape from ...
The Ultimate Guide to Live Streaming Equipment for 2024
Whether you’re live streaming a conference, an event, or even just a sit-down chat in ...
What is VOD? Video on Demand Explained with Examples
Imagine being able to choose the movie you want to watch, without having to wait to watch ...
9 Strategies To Increase Ad Revenue For Your Publication
With ad spending projected to hit $509 billion in 2023, we’re still living in a highly ...
Here Are The Four Categories Where Marketers Should Prioritize Ad Spend
As the summer season draws to a close, students of all ages are gearing up to head back ...